Marmalade
from walls to wonderlands – children's décor, toys, and treasures crafted to enchant, endure and be passed from little hands to little hands
Some things from childhood fade. Others stay clear as the day you first held them. At Marmalade, we look for those keepers, the toys and treasures that hold meaning well beyond their years, ready to be loved today and remembered tomorrow.
The world doesn’t need more toys. It needs fewer, better ones - treasures that hold a world of adventures and worth passing on.
Our principles
Return to slower childhood...
We’re bringing back the classic toys that never lost their magic—spinning tops, hobby horses and hopscotch all reimagined for the modern child. In a world moving faster than ever, these simple, enduring playthings invite children to slow down, use their imagination, and discover joy in the little things.
Legacy not landfill...
We care deeply about the world we’re leaving to our children. 80% of toys end up in landfill. We choose to be part of the solution, not the problem. We carefully source pieces made from natural and responsibly chosen materials wherever possible, designed to last and grow more beautiful with time.
Rooted in nature...
We believe in the magic of dens built from blankets and branches, pockets full of conkers and in grass-stained clothes that show a day well spent. Our toys and kits are made to encourage curiosity in nature helping little ones climb, dig, splash, and imagine.
From our family to yours...
We’ve gathered pieces we’ve loved in our own home and others we wish we’d found sooner! Each is chosen as its beautiful enough to treasure, sturdy enough to survive real play and become part of your family's story...